At With Grace and Gold, we often share advice for existing businesses… but what about new businesses? We’re excited to dedicate today’s post to new businesses — and business owners looking forward to launching in a strong and purposeful way. Jump-start your business with these tips and tricks!

5 Ways to Jump-Start Your New Business

1. Invest in a professional brand and design. Many business owners choose to simply get started, rather than invest in a professional brand and design. As designers, we wholeheartedly believe in the power of a well-designed, professional brand. Business owners we have served often share that having a professional brand and design finally allowed them to have a business they were proud of — and to connect with their Ideal Client as well! As you look toward getting started, we encourage you to invest in a professional brand and design. Doing so can ensure you begin your business journey in the best, most effective way possible, giving yourself the best chance to succeed. Your brand and design can also carry over to your overall online presence — your social media presence. Our advice? Don’t wait! Begin with an effective, goal-driven brand you love from the start.
2. Create a newsletter. We highly recommend using FloDesk; it’s user-friendly and really professional-looking! Having a newsletter is a great way to build an audience of people who are genuinely interested in what you and your business have to offer. Having a newsletter allows you to communicate directly with the people who are dedicated to following along with you and your journey — and your latest services or products. Our recommendation is to provide value-adding one-of-a-kind content within your newsletter — content that will keep people subscribed!
3. Create an editorial calendar for content creation. As you begin your journey as a small business owner, consistency will be essential for success. Many people ask us, “How did you know what to share on social media when you first started?” The truth is, we created an editorial calendar; we created a calendar to guide us and help us to get organized when it came to sharing about ourselves, about our business, about our work, and about anything else we had planned. Creating an editorial calendar will help you to approach your blog and social media in an organized and purposeful way, so you can focus on serving your Clients!
4. Use the social media platforms where your clients are. As a new small business owner, it’s likely your plate is full with the ins and outs of learning, growing, and running your small business. Focus on the social media platforms where your clients are — rather than spreading yourself thin among several social media platforms. This will allow you to focus your marketing efforts and better establish community with your target audience.
5. Network. Find an in-person or community to belong to. Begin building meaningful and lasting connections with fellow business owners. At With Grace and Gold, we do our best to reach out to one new person per week. Working from home can feel a bit lonely, so networking is a great way to feel a sense of community and belonging! Plus, you may just come away with a lifelong friend.

If there are any questions you have as you look toward starting a new business, please let us know in the comments below! We’d love to help!

Since 2014, With Grace and Gold has provided brand and web design for creative small business owners. Hire With Grace and Gold or shop With Grace and Gold’s pre-made designs and Showit website templates – and come away with an elevated brand and web design for your small business!