In last week’s podcast episode, we shared why copywriting — or the wording included within your web design — comes before web design… why composing your copywriting first actually helps to create a smoother and more strategy-driven web design process. This week, we want to expand on last week’s episode and share what’s actually needed in […]

In this week’s podcast episode, copywriting refers to the wording or writing used within your web design. Copywriting can be composed to inform visitors about your business, to create brand awareness, and to market your business. In the end, the goal of copywriting is to guide your visitors to take action — perhaps to continue […]

Welcome back to the Brand It, Build It Podcast! This week’s episode — Episode 081 — marks the beginning of Season 3 of Brand It, Build It! If you’re connected with us on social media, you may know that on Friday, October 1st, we celebrated our 7-year business anniversary at With Grace and Gold! And we […]

What does it mean to have an elevated web design, working on behalf of your small business? We think of your web design as the visual foundation for your small business — a resource you can design to serve, educate, and guide your visitors toward the products or services they are in need of.  It’s […]

Over the past decade, the role web design can play for small businesses has changed and evolved. While websites were once perceived as a place for an online portfolio, or a place to simply showcase your work — websites are now a place to welcome your prospective clients to, a place to build connection, to […]

On the Brand It, Build It Podcast, we often say: Your website can be so much more than a place to showcase your products and services. Your website can be a place rooted in forming meaningful connections with your audience, serving and guiding your audience toward the products and services aligned with their needs, and […]