Over the years, many of our clients have asked us whether or not we believe a blog is necessary. We always respond with a wholehearted YES, we believe a blog is necessary. No matter what kind of small business you own, a blog can help you to:

  • Find your voice and learn to communicate well as a small business owner.
  • Develop a meaningful connection with your audience through the content you share.
  • Boost your website’s Search Engine Optimization (SEO) in a purposeful way.

Today, we’re excited to share 3 blogging steps you simply can’t skip!

3 Blogging Steps You Simply Can’t Skip

  1. Completing each and every field. When we’re behind-the-scenes of our blog post, we make sure to complete each and every field available to us. We create a Title, Subtitle (Using a WordPress Subtitle Plugin), complete our Yoast SEO fields (Using the Yoast SEO Plugin), select a Category, and type in Tags. Behind-the-scenes of our blog post, each and every detail that can be completed is completed – and here’s why: When you complete all of those fields, you’re increasing the likelihood of your blog post being found. You’re making it easier for visitors of your blog to find the content they’re looking for. And finally, you’re boosting your blog post’s Search Engine Optimization. It’s easy to skip over certain fields, or to leave certain details blank – but challenge yourself to complete each and every field behind-the-scenes of your WordPress blog post. When you do, you’ll rest assured that your blog post is working for you!
  2. Creating a pin-able graphic to accompany your blog post. Using Pinterest is a great way to better ensure your blog posts live on. What we mean is, it’s common for small business owners to share their blog post only on the day it is published. Pinterest allows us to pin graphics which link to our blog post – and in turn, our blog post can live on. When our pin is re-pinned, traffic to our blog post can multiply. Currently, Pinterest is our #1 source of website traffic – and we wholeheartedly believe it is due to the multiplying effect Pinterest offers!
  3. Sharing and re-sharing your blog post. As mentioned above, it’s common for small business owners to share their blog post only on the day it is published. Using tools like Buffer, CoSchedule, Pinterest, and Facebook’s ‘scheduling’ feature, find ways to share and re-share your blog posts on social media in the weeks, months, and years to come. That way, tools can do the work for you, and your blog posts can live on!

Which of these steps will you take with your next blog post?

Since 2014, With Grace and Gold has provided brand and web design for creative small business owners. Hire With Grace and Gold or shop With Grace and Gold’s pre-made designs and Showit website templates – and come away with an elevated brand and web design for your small business!

Previous Blog Post
Next Blog Post

Elevate your business with purpose using With Grace and Gold's step-by-step guide to raising your prices confidently. Receive the Guide

Free Guide to Raising Your Prices

Free Guide


Become familiar with Showit using an expertly-created, completely-customizable Showit template by With Grace and Gold. Download

Free Showit Template by

Free Showit Template

With Grace and Gold

Does your brand communicate luxury? Take our assessment and create a luxury brand for your business. Receive the Guide

How to Create a Luxury Brand

Free Guide

for Your Business

Download our free Showit website template, Brooke & James — and create a sophisticated, classic website for your small business.

Free Showit Template

Free Showit Template

Over nearly a decade, With Grace and Gold has curated more than 400 expertly-composed blog posts. Grow your small business with purpose, strategy, and joy.

Explore 400+ 

Search With Grace and Gold

Educational Blog Posts

Our step-by-step guide to raising your prices confidently, elevating your business, and beginning a season of purpose in your creative business:

Raise Your Prices

Grow Your BUsiness


Hire With Grace and Gold to expertly customize your chosen Showit website template. Launch your beautiful, purpose-driven new website quickly and seamlessly.

Showit Template Customization

Shop With Grace and Gold's collection of expertly-designed, completely customizable Showit website templates — for do-it-yourself web design.

Showit Website Templates

Hire With Grace and Gold for Custom Brand and Web Design — an award-winning design experience for creative founders ready for meaningful growth.

Custom Brand and Web Design

Offerings so carefully-crafted, you never have to wonder what’s coming next — but instead, simply delight in what unfolds.

How We'll Help You Grow Your Business

How can we serve you?

purpose-driven brand and web design.
Multiply your revenue and reach with purpose-driven brand and web design.

Award-Winning, Luxury Brand and Web Design Since 2014