From Founder, erin:
“They turned all my ideas into something even more beautiful than I imagined.”
Grace and Ardor is a Philadelphia-based wedding, portrait, and editorial photography studio led by Erin, a former art director with more than ten years behind the camera. We created a refined brand and website designed to reflect her art-directed approach and attract couples who want galleries that feel styled, not staged.
The strategy Erin hired us for:
Our goal for Grace and Ardor’s brand and Showit website was to let Erin’s background as an art director show in every detail. Understated serif typography and generous white space give the brand a quiet, curated confidence that mirrors the way she works.
We structured the website with the pacing of an editorial spread, alternating full-width imagery with smaller grids so each gallery unfolds with intention. The result is a presence that positions Erin as an artist with a point of view, and draws couples who want exactly that.
“I had a vision for what I wanted my clients to feel, but I struggled to bring it to life on my own.”
Erin MCGeever
In erin's Words:
“It feels like home. Kelly and Andra are simply the best!”
"Before working with With Grace and Gold, I felt like my brand and website no longer reflected the heart of my business. I had a vision for what I wanted my clients to feel, but I struggled to bring it to life on my own.
From the very beginning, they understood exactly what I was hoping for and ran with my direction in a way that felt effortless. The process was so streamlined and organized, with quick and thoughtful responses that made everything feel easy and stress-free. Instead of being overwhelmed with all the work that went into the rebrand and website, I felt supported and cared for at every step. They managed to take all of my ideas and turn them into something even more beautiful than I imagined.
Now, when I look at my new brand and website, I feel proud, confident, and excited to share my work with the world again. It feels like home. Kelly and Andra are simply the best!"
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